CheckMyTap: 1.6K pages in Google on Apr 26, 2026, 218 on Oct 3, 2026

For people worried about their tap water who want to know what's in it and what to do.

Google marked 1.6K pages indexed on April 26. By October 3, it marked 218. I can measure the decline, and these numbers alone can't explain it.

Visit CheckMyTap Read the story

Captured at 390px, October 20, 2026. Unedited full capture · Current page
The live CheckMyTap page for Austin, Texas on a phone: a grade, the concerns found and the hardness reading

At least 8 months in In search by Feb 12, 2026; data through Oct 16, 2026

  1. Seen on Google By Feb 12, 2026
  2. A decision Feb 12, 2026
  3. First recorded version Feb 14, 2026
  4. Seen on Bing By Mar 27, 2026
  1. First 100-click month Apr 2026, 189 clicks
  2. Best month yet May 2026, 269 clicks
  3. Now, at least 8 months in Sep 2026, 147 Google and Bing clicks
  • 0Google clicks from 204 impressions, 2026-09-11 to 2026-10-08

FTurn every lesson into a systemIts mascot: Glaceon

What's in my city's water, asked for every city

I built CheckMyTap so someone could look up their city's water information, understand what the data could tell them, and choose what to check next.

The more useful test was whether the pages kept showing up for people and whether their claims stayed correct as the catalog grew.

Why local questions deserve their own pages in the first place: why local SEO is underrated.

A large catalog of local pages, guides and tools

I was the site's builder and editor. It grew into a large catalog of local pages, guides and tools, and early indexing made that scale feel promising.

My first written plan, in February 2026, called for about 30 deep pages and said to prove ten city pages before scaling anything. I didn't follow it. About six weeks later the sitemap listed 1.8K URLs, and my note from that day records 583 pages Google had discovered but not indexed. I set 200 thin pages to noindex, which cut the sitemap to 1.6K, and kept building.

The indexing evidence on this page comes from Google Search Console exports. The plan is the site's own planning file, and the sitemap counts come from rebuilding the site at the commits before and after that cleanup.

Google kept fewer of the pages

Same site, same two days: Google's count fell from 1,585 to 218 while Bing's rose from 1,345 to 1,646. I can measure the gap between the two engines; nothing in this data explains it.

One block: 100 pages in the index, rounded

Pages in each engine's index for checkmytap.com, on the same two days
DayGoogleBing
1,5851,345
2181,646
Google Search Console's Page indexing exports, and Bing Webmaster Tools' crawl report for the same two days, pages in the index. Read Oct 20, 2026.

Google's count dropped 86.2% between the two snapshots. Neither engine's count says why.

Over the 28 days from 2026-09-11 to 2026-10-08, the site showed up in Google results 204 times and got 0 Google clicks. That is one search engine over one month, so it misses anyone who came another way.

I know the result. I do not know one cause.

The loss of indexed pages and clicks is real in these exports. A sitemap or a valid page is no promise that Google will keep it in search. The data here cannot separate demand, content quality, duplication, technical issues or search-system changes into a single explanation.

How I measured it. The two index counts are read off Google Search Console's Page indexing report on two different dates, so they are two snapshots with nothing measured in between. The clicks and impressions are the site's daily totals added up for the 28 days. Neither one says why the pages dropped out. The month-by-month chart below covers Google and Bing clicks for the whole site.

To make a decision from an indexing summary yourself, try the lesson using CheckMyTap’s later reports. A smaller excluded total is only the start of the investigation.

CheckMyTap's search clicks by month

Search clicks down 34% in September; the best month is still May.

Data through

May 2026: what else happened

This is what else was going on that month. I list it for context; nothing here shows any of it moved my clicks.

June 2026: what else happened

This is what else was going on that month. I list it for context; nothing here shows any of it moved my clicks.

August 2026: what else happened

This is what else was going on that month. I list it for context; nothing here shows any of it moved my clicks.

September 2026: what else happened

This is what else was going on that month. I list it for context; nothing here shows any of it moved my clicks.

HI-SCORE the best month so far

Google Bing A Google or Bing change The row under the months is what else happened; tap a month for it. Under each month, how much it rose or fell from the month before. Complete months only. Google Search Console and Bing Webmaster Tools, data through .
Search clicks down 34% in September; the best month is still May.
MonthSearch clicksChange from the month before
April189first month
May269up 42%
June218down 19%
July251up 15%
August223down 11%
September147down 34%
The numbers, month by monthCheckMyTap's search clicks and the changes I made, data through Oct 23, 2026
CheckMyTap: changes I made, and search clicks on Google and on Bing compared with the month before, by month
MonthChanges madeGoogleBing
Mar 2026 40first monthpartial month
Apr 2026 15too few to tellfirst month
May 2026 0too few to tellup 45%
Jun 2026 0too few to telldown 19%
Jul 2026 3too few to tellup 15%
Aug 2026 0too few to telldown 12%
Sep 2026 0too few to telldown 34%

content technical data other

Five audits, and the same errors kept coming back

CheckMyTap went through five audits between February and April 2026, and the same kinds of errors kept coming back. Two problems the audits flagged were on hundreds of pages in July anyway: store prices typed into shopping links, flagged in March and on 1.2K pages, and an energy figure credited to the wrong source, questioned in April and on 656 pages. A third error, a certification claim for a water filter that it doesn't hold, had been live from the site's first import in February 2026, and none of the five audits caught it.

An audit finds a problem once; nothing in it stops the next build from shipping it again. In July I turned each of those error types into a rule the site checks before anything publishes, and a page that breaks one doesn't go out. The day I added the certification rule, it found five more pages that my own cleanup earlier that day had missed. A stricter version, which also holds everything when the check itself crashes, is written but not shipped yet. Until it ships, a broken check can still wave a bad page through.

Input
Generated pages

Check
A rule for each error type the audits kept finding: misattributed figures, prices in shopping links, false certifications

Failure
The page doesn't publish

That mechanism reduces one class of publishing mistakes. It does not verify every possible statement, explain the search decline or prove a recovery.

How I measured it. I rebuilt the site from its last commit before the July cleanup and ran the finished check over every built page, counting each page once per error type. The audit dates and what each one flagged come from the five audit reports; the five extra certification pages come from the commit that fixed them.

I now use checks across my sites for errors like this. I also show what those checks still miss.

On my board of misses, CheckMyTap's row sits at step 5 of 7 (write the standard first, then build to it with AI): My water-quality catalog shrank in Google: 1.6K pages indexed, then 218. Every site's miss, by step

Where these numbers come from

Arrow keys move. Enter opens. Esc closes.

Ask Bella

Ask Bella Hayden's corgi, who answers from this site and cites every fact.

BELLA

WOOF. I'm Bella, Hayden's corgi. He's my human. Ask me about him; every answer cites its source.

Reading this page? The top button is my short version of it.

How it works: the answers are written ahead from this site's pages, and anything else gets a search of the site that shows you its exact words. Every claim has a numbered source you can tap. Nothing is generated while you wait, nothing is made up, and nothing you type leaves your browser. Every answer, in plain HTML

Top

This page was first published This page was last updated